About us

Who We Are?

Supermarket wine aisles can be frustrating places. It’s not easy to spot the great value wines amongst the promotions, many of which simply take the price down to what it should have been in the first place. That’s what inspired us to create wineTOP – the expert independent supermarket wine guide that will ensure you get the best wine at the best price, every time!

Our unique website allows you to find bottles in store and get an instant value – what our experts think you should pay. You can see whether or not you’re getting a great deal, allowing you to pick the best wine that matches your personal tastes whilst knowing you’re getting value for your money.


Great Wines

We specialise in reviewing brilliant wines. We believe wine – whether you’re buying it or selling it, and especially when you’re drinking it – should be full of fun.

There are plenty of places where you can buy decent wine. What gets us really excited is interesting wine – the wines you taste that are just a little special. They’re difficult to find in the supermarkets but we’ve got hundreds of them for you to explore, and we don’t want you to pay over the odds to find them. We make interesting affordable, so everyone can enjoy it.

We live and breathe wine, and we taste our fair share too. We love to share our knowledge with people and help them to discover and explore new wines, and we always tell it straight. None of us could ever recommend a wine we didn’t believe in.

Naturally, we think experimenting with wines is a good idea. We’ve never fallen in love with a wine so much that we’d stop trying new ones. And it’s how we run our business. We do not stand still; we’re always trying new ideas and looking for the next big thing in wine. That’s how we stay one step ahead of the competition.